Product photography for Taebo House included 10 studio background sets for 16 of their popular drinks. Q & Bloom incorporated Taebo House's brand colors in props and backgrounds with drinks complimenting those tones.
As we partnered with Taebo House, we kept in mind their desire to promote both boba drinks and their delicious mochi donuts. The cup seal design allows the brand to easily swap background colors without affecting the color of their logo.
Taebo House displays its menu on 4 four screens side by side. We specifically designed four cohesive menus that flow across all screens with a connecting leaf from the brand's logo.
The kickstart shoot was our first collaboration with TranScend Motion Dance Company on their visual branding of company members. Our shoot included individual poses highlighting every member and group poses to accentuate body movements in nature.
For their official season one, the founder and artistic director, Sarah Tran, wanted to emphasize the brand color. We purposely chose a location with great architectural lines and neutral to bring forth the purple brand color. Each member has a headshot selection as well as dance poses.
As we approached season 2, TranScend Motion envisioned controlled lighting. Q & Bloom delivered studio techniques that elevated their company photographs.
Staying in the studio, season 3 of TranScend Motion favors the artistic fashion essence. We approached the shoot utilizing angles and played with foreground-background to give their shoot depth.
With the current season 4, we played on DRAMA. The color scheme, the purposeful interweaving of hands and bodies, and the intense darkness contrasting the harsh spotlight all play a key role in this season's concept.